What We’re All About

Our Beliefs and Mission

We believe in the power of small businesses and the positive impact they can have on the communities where we live and work. Every business deserves financial opportunity, including small businesses, which form the backbone of our economy. That’s why we do what we do.

Forward Financing is a Boston-based financial technology company, providing fast, flexible working capital to small businesses that have been underserved by traditional financing options. It is our mission to build a world-class fintech company so our customers and our people can reach their full potential. And judging by the news about our company, we’re well on our way!

Our History



Launched by Co-founder & CEO, Justin Bakes, to expand access to capital to underserved small businesses, while “building a place where people want to run to work in the morning.”

2012

Provided over $50 million in funding to over 1,000 small businesses nationwide.

2015

Named #15 fastest-growing company in the U.S. by Inc. Magazine and #2 fastest- growing private company in Massachusetts by Boston Business Journal.

2017

Moved into our new space at 100 Summer Street, which allowed us to nearly double the size of our team.

2018

Recognized on Inc. Magazine’s 5000 list of the fastest-growing private companies in the U.S. for the third consecutive year, along with Deloitte’s Technology Fast 500 and EY’s Entrepreneur of the Year finalist awards.

2019

Before moving into our new building at 53 State Street, helped hundreds of small businesses apply for Paycheck Protection Program (PPP) loans and supported thousands of customers throughout the COVID-19 pandemic.

2020

Achieved the milestone of having provided $1 billion in funding to small businesses, while also appearing on the Inc. 5000 list for the fifth consecutive year and being named a Top Place to Work by the Boston Globe for the second year in a row.

2021

Hit the ground running in January by being included on the Boston Best Places to Work, Boston Best Midsize Companies to Work For, and Boston Best Benefits lists by Built In – and excited to see how the rest of the year unfolds!

2022

Core Values



People First

We build relationships and genuinely care about each other.

Relentless Improvement

We push ourselves, never settling for the best we did yesterday.

We Before Me

We prioritize team success over individual success.

Be Candid

We are authentic, transparent, and direct.

Do the Right Thing

We act with integrity and we don’t cut corners.

Be Positive

We are optimistic, assume positive intent, and embrace change.

Our People

We owe much of our success to the talented team members we are lucky to employ. Our team of 180+ dreamers and doers is a 100% employee-owned company. We have a 4.7 Glassdoor rating across 120+ anonymous employee reviews, with 97% saying they would recommend Forward to a friend and 98% saying they approve of our CEO.

Maintaining an A+ culture across our whole team – whether they’re working in-office, from home, or anywhere else they choose – is mission-critical for us. We treat our people well because we care about them as individuals, not just workers. A career at Forward is challenging, fulfilling, and fun!

Apply online to have a Forward team member guide you through the process.

Apply for Funding

Apply online to have a Forward team member guide you through the process.

Apply for Funding